The NFL is telling Fall Creek Baptist Church in Indianapolis that the church’s plans to use a wall projector to show the game at a party for church members and guests would violate copyright laws.
NFL officials spotted a promotion of Fall Creek’s "Super Bowl Bash" on the church Web site last week and sent pastor John D. Newland a letter — via FedEx overnight — demanding the party be canceled.
Initially, the league objected to the church’s plan to charge partygoers a fee to attend and that the church used the license-protected words "Super Bowl" in its promotions.
Newland told the NFL his church would not charge partygoers — the fee had been intended only to pay for snacks — and that it would drop the use of the forbidden words.
But the NFL wouldn’t bite. It objected to the church’s plans to use a projector to show the game on what effectively was a 12-foot-wide screen. It said the law limits the church to one TV no bigger than 55 inches.
I, for one, will not be watching a single second of this week’s game — nor a single second of any of the usually-entertaining commercial advertisements.
If we lived in a world of Elegance and Nobility, most, if not every advertiser would immediately pull their ads upon learning of such a disgraceful display of "protecting your legal rights." But we don’t. In a greater world, companies would not even have to concern themselves with the wrath of stockholders for making such a "bad business decision" as to pull their prestigious ad spot during the Super Bowl. They wouldn’t need to worry, because stockholders would be calling the executive offices and directors to make their wises clear.