Just about 2 months ago I wrote and published The Definitive Case For Deleting Social Media. In it, I wrote:
Then, of course, there’s the plain and obvious narcissism that’s virtually built into the whole thing and it’s damn hard to resist that tendency. After all, everyone likes to be liked, and of course, Facebook has a Like react, but not really a dislike. Twitter has a heart. So it’s heart or nothing. Instagram is the same. This distorts reality, since you’re only getting the positive feedback, there is no correction by negative feedback, except in comments or replies. Many influencers with tens of thousands, hundreds of thousands, and even millions of followers never have time to go through thousands and thousands of comments. But they sure can get a LIKE!!! Tally, an entirely distorted scorecard as to how you’re really doing in the trial of public opinion. There is no dislike.
But these platforms do not want you to have access to that sort of correction-by-reality information. Lacking that is what conditions us to keep checking in, to see how many more Likes we have and we become neurotic junkies. So as the high from one post’s engagement begins to wane, we have to post something else quick, to get juiced up all over again.
Pathetic, isn’t it?
If you are stupid and wrong, social media makes you more stupid, more wrong. If you are smart and right, social media throttles your reach, limiting your feedback, compromising your ability to make corrections over time.
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