Here’s the relevant material and you’ll have to check out at least the first three comments.
Oops: Right here.
Later: I changed the title. It was originally "And whereas, the April Fooler gets April Fooled." Also, if after reviewing all things relevant you think it’s a good turn of the table, then give me an up nod over at Seth Godin’s April Fools 2008 Squidoo.